Thursday, April 12, 2012

Massimo breads versus Gardenia bread


Malaysians via emails were encourage to buy Massimo breads instead of Gardenia because Massimo is owned by Federal Flour Mill (Robert Kuok) while Gardenia is owned by .Syed Mokhtar Shah bin Syed Nor Al-Bukhary.

There were allegations that it was because of racial issue. However, I believed otherwise from the email I received which said to boycott Gardenia bread because Al-Bukhary is an UMNO crony who obtained numerous projects and businesses at extremely favourable terms at the expense of the rakyat.

Here is one more reason to prefer Massimo breads to Gardenia breads. Massimo told me that their breads are made with unbleached flour. Bread made with unbleached flour is a healthier choice than bleached flour because bleached flour contains bleaching agents which is not good for our body.

Massimo sandwich loafs made with unbleached flour

4 comments:

  1. Well gardenia bread is made with unbleached flour too...soooo?

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  2. Did Massimo published any article in the newspaper or magazine that says its flour are those of unbleached flour? Or it is just from a customer service staff that informed you verbally that they use unbleached flour?

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  3. I enquired from Massimo itself and got a reply from their staff that they use unbleached flour. I had actually wanted whole meal and they plan to sell that later in the future.

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  4. Federal Flour Mill (Robert Kuok) while Gardenia is owned by .Syed Mokhtar Shah bin Syed Nor Al-Bukhary.

    Massimo told me that their breads are made with unbleached flour.It is a liar.
    the truth is Syed Mokhtar Shah bin Syed Nor Al-Bukhary dont want buy flour from Federal Flour Mill (Robert Kuok) because he sell bleached flour.so Robert Kuok was angry .then he make a hidden story .i toll u all kuok make billion profit by selling bleached flour.un healthy flour

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